Pilot program to begin on July 15
SOUTH LAKE TAHOE, Calif. (June 18, 2025) – This summer, unsafe, illegal, and environmentally harmful roadside parking will be removed in Emerald Bay and a new shuttle service, funded by Keep Tahoe Blue and the Tahoe Fund, will offer an easy, convenient and lake-friendly transportation alternative to access one of Tahoe’s most visited spots.
“Emerald Bay is one of Tahoe’s greatest treasures and also one of the most popular tourist destinations in the Basin,” said Amy Berry, Tahoe Fund CEO. “With this new pilot, the hope is we will see reduced traffic congestion, improved safety along the roadside, and it will be easier for people to experience the incredible beauty of Emerald Bay without the hassle of finding a parking spot.”
Over the July 4 holiday, Caltrans will conduct a Road Safety Audit that will be used to identify long- and short-term transportation solutions that the agency may be able to implement permanently. Following the holiday, the Tahoe Transportation District will install temporary barriers to restrict access to the roadside parking spaces in conjunction with the summer pilot project. Shuttle service to Emerald Bay will begin on Tuesday, July 15. During the pilot project, California Highway Patrol will be strictly enforcing the new parking restrictions.
“The easier it is to get around Tahoe without your car, the better protected Lake Tahoe will be from pollution,” said Gavin Feiger, Policy Director for the League to Save Lake Tahoe, also known as Keep Tahoe Blue. “The data we gather about how riders use the Emerald Bay shuttle will help our regional transportation partners design travel options that meet the public’s needs, reduce congestion through this popular area, and protect Tahoe’s environmental health and the beauty we all cherish.”
The new Emerald Bay shuttle service will operate seven days a week from 9:00 a.m. to 5:00 p.m. between July 15 and October 15, 2025 with a roundtrip cost to the rider of $10 for adults, $5 for kids ages 13 and under. Tickets will be available through a simple online reservation system.
Routes from South Lake Tahoe:
- Camp Richardson to Vikingsholm
- The South Tahoe Y Transit Center to Vikingsholm (weekends only)
Route from North Lake Tahoe:
- Sugar Pine Point State Park at CA State Park Road to Vikingsholm
Funding for this pilot is being provided by the Tahoe Fund and the Keep Tahoe Blue, with the project team consisting of transportation planning and implementation experts, local government officials, and potential funders from agencies and organizations including: El Dorado County, Caltrans, California Highway Patrol, California State Parks, Placer County, Tahoe Transportation District, Tahoe Regional Planning Agency, City of South Lake Tahoe, Sierra State Parks Foundation, South Shore Transportation Management Association, Lake Tahoe Visitors Authority, Tahoe Fund, and Keep Tahoe Blue.
Learn more at www.emeraldbayshuttle.com.
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About Keep Tahoe Blue / League to Save Lake Tahoe
The League to Save Lake Tahoe is the donor-funded, science-based organization of environmental experts and Tahoe-lovers behind the movement to Keep Tahoe Blue. We have led the protection and restoration of the Lake Tahoe Basin since 1957 and continue to conserve the health of Tahoe for all, for generations to come. We use science to design innovative solutions, advocate with federal and state partners on behalf of the Lake, and engage thousands of volunteers as citizen scientists and stewards of Tahoe. Learn more, donate, and get involved at keeptahoeblue.org.
About the Tahoe Fund
The Tahoe Fund is a nonprofit founded in 2010 to support environmental improvement projects that reduce the risk of catastrophic wildfire, improve the health of the lake, and make it easier to get around, enjoy, and take care of Lake Tahoe. Through the generous support of its donors, the organization has leveraged more than $30 million in private funds to secure more than $200 million in public funds for more than 220 environmental projects. Learn more at www.tahoefund.org.
Media Contacts:
Chris Joseph, Communications Director, Keep Tahoe Blue
cjoseph@keeptahoeblue.org or 530.541.5388 ext.206
Jess Weaver, JVP Communications for the Tahoe Fund
jessica@jvpcommunications.com or (530) 448-6981