In the summer, of 2021, Placer County and the Incline Village-Crystal Bay Visitors Bureau launched a pilot program for a free, on-demand, door-to-door shuttle service serving Tahoe’s north and west shores. After a successful summer start, more funding was found to run the service for the 2021/2022 winter season. To ensure the service continued uninterrupted, the League provided funding for fall service, maintaining the momentum of this alternative, Lake-friendly mode of transportation.
TART Connect service will run through the 2021/2022 winter season with expanded service.
The “microtransit” service, called TART Connect, is just like Uber or Lyft – they pick up within 15 minutes or less and go anywhere within the service area – but with shared rides, larger capacity vehicles and no cost to the rider. Using the TART Connect smartphone app (for iPhone and Android), visitors, residents, workers and everyone in between can request a rideshare van for curb-to-curb service in three service areas: Kings Beach, Tahoe City to Sugar Pine, and Crystal Bay-Incline Village.
SUCCESSFUL FROM THE START
Microtransit is free, flexible, fast and fun.The Tahoe Daily Tribune and League staff gave it a test run, and the verdict was clear, "it's a huge success and should be tried in South Lake." Read the story here.
The pilot program's summer period was a runaway success, used tens of thousands of times. The public’s embrace of TART Connect is a signal that microtransit can be an effective tool in breaking Tahoe’s dependence on the private automobile, alleviating traffic, and keeping harmful, traffic-induced pollution out of the Lake.
TRANSPORTATION TO KEEP TAHOE BLUE
The League was the first to test on-demand microtransit shuttles in Tahoe back in 2017. We’re excited to see this transportation option pick up steam after the Mountaineer microtransit service has been running successfully in Squaw Valley and Alpine Meadows since the winter of 2018.
Once there's a functioning network of alternative options to travel around the Basin without your car, it'll open up non-car options to get to and from the Basin, which is all good news for Tahoe's deep blue hue and clarity.
The League will continue to support alternative, Lake-friendly options to get to and around Tahoe, so harmful stormwater pollution from our overused roadways and tailpipe emissions cannot impact Tahoe’s famed water clarity.